Ted Gerike

Writer and Creative Director. 

Founder and Editorial Director of Now Instant Image Hall. 

Clients: Apple, Google, Levi’s, Samsung, Dropbox, Nowness, Anonymous Content, The Directors Bureau, Epoch FIlms, MJZ, CAVIAR. 

Select work. 


Now Instant

Since opening in 2018, Now Instant has presented over 200 public programs.

In April 2020, Now Instant launched its Screen initiative to offer online moving image and text-based programs.

Select collaborators include Rachel Kushner, Durga Chew-Bose, Aria Dean, Sky Hopinka, Martine Syms, Moyra Davey, Leilah Weinraub, Susan Cianciolo, and Theo Anthony.

Select organizational collaborators include Blum & Poe, David Kordansky Gallery, Gavin Brown’s Enterprise, The Mike Kelley Foundation, Bridget Donahue Gallery, Cassandra Press, New Directions, n+1, Hard to Read, and Kurimanzutto.

Curation, Creative Direction


Public programs commissioned for Acid-Free Los Angeles Book Markets I & II, hosted by Blum & Poe.

Participating artists include Sara Cwynar, Basma al Sharif, Alima Lee, Eric K. Yue, Jibade Khalil-Huffman, Jacolby Satterwhite, Sara Magenheimer, Sky Hopinka, Rindon Johnson, J.P. Sniadecki, Harun Farocki, Mary Helena Clark, Kersti Jan Werdal, Deborah Stratman, and Barbara Hammer.

Curation, Creative Direction

Hilma af Klint: Paintings for the Future

Commissioned by the Solomon R. Guggenheim Museum on the occasion of the first major solo exhibition in the United States devoted to the artist.

Winner of Gold Cube for Documentary at 2019 ADC Awards.

Featuring interviews with Tracey Bashkoff, Christine Burgin, Susan Cianciolo, and Josiah McElheny.

Digital Video, Color, 7 min
Writing, Direction 

We Are the Parents of L.A. (For Harvey Kubernik)

Commissioned by Nowness.

Narrated by Henry Rollins.

16mm, Color, 1 min

Writing, Direction

Call Card

72 pages
7.5” x 9.5”

Organized by Hugo Cervantes and Kate Rouhandeh at Los Angeles Contemporary Archive.

Works from Moyra Davey, veronique d’entremont, and Miko Revereza.

Essays by Alison L. Strayer and Miko Revereza.

Publication Design